Grassroots activism is gaining steam in its effectiveness and popularity as a tool for change. Grassroots activism is a termed used to describe a social change, that is brought about or whose need is brought to attention, by a small group of average citizens with no high ranking political position or power in any affiliation. To make it even more simple, it is a movement for change enacted by everyday people and not a political party.
It starts with a small group of people with the same idea. Several grassroots movements have been born from a small collective of people that could be neighbors, co-workers, or just friends. The idea to make a change typically comes from an injustice that is not being addressed by larger law making entities. It is common for these issue to have been presented time and again by private citizens or smaller entities, but ignored or dismissed by larger law making factions.
Grassroots activism and movements are becoming popular because they are easy to start, no cause is off limits, and with hard work and endurance, it has been proven to enact substantial change. Anyone make the decision to create a grassroots movement. Any topic or cause can be made into a movement. The validity and importance of your topic or cause will be reflected in the support gathered.
Important and popular grassroots movements have enacted profound and wide-reaching change and attention. Several important environmental causes have had their beginnings in grassroots activism. A current example is the movement created by the Standing Rock Sioux Indian tribe protesting the construction and use of the Dakota Access pipeline.
Several grassroots environmental organizations have also become publicity behemoths worldwide. One such famous organization is Greenpeace. A public protest, against an Alaskan nuclear bomb testing in 1969, was perpetuated by a married couple and their friends. They perpetuated the singular protest into a continuing protest for the several subsequent bomb tests that would follow the 1969 bombing. The need to bring more environmental atrocities to the attention of the public became clear and Greenpeace was born. What was once a local cause perpetuated by a few people is now a world-wide organization that has helped to enact several legislations and laws protecting the environment and animals.
Grassroots activism is an effective tool for change that can be used by anyone. There are no limitations as to who can start a movement and what the movement is about. All it takes is an idea that is shared by a few others and some dedication.